Chinese feel as though they need to “catch up” with the modern life – which seems to consist f material consumption, political freedom, the convenience that is available to everyone, etc. . Some antiamerican groups feel as though the spread of America + universalization of pop culture is slowly dissipating the Chinese culture (homogenization of culture) Anti-american groups feel America is a land of slavish consumers – a devilish country who makes no sacrifice for gain 4. Some intellectuals feel negative about pop culture and the erode of their culture, but like the idea of academic freedom, legal traditions and onstitutions.
The youth growing up now (the lucky generation) are growing up without the political hardness and repression that came with communism because Of the spread Of political freedom that comes with Americanization 5. 1) Graffiti for aesthetics 2) the spread of Mcdonalds everywhere 3) American tv shows and movie stars are very well known and very influential 4) American themed parks (like Disneyland) 5) Massive increase in bowling alleys 6) The popularity of designer trends ) Walmarts everywhere 8) New York, New York (night club in Shanghai) 9) Popularity of sports are increasing 10) Spread of Hard Rock Cafes 6.
The Chinese wantto catch up – upgrade from their lifestyle he says it’s a phenomenon because it happened very quickly – isolation (from communism) to widespread consumption 7. Some brands dissociate themselves from America by labelling themselves as “global companies” They do this becaL_Jse they re aware Of the anti- american people in China 8.
Maybe theyre more expensive in China because of the high demand for American products due to global media and the aspiration for the American lifestyle Higher quality products for more important people, and they want to seem more important 9. Influences through teachers integrating American values and American education into the Chinese education 10. He says it’s not American culture, but an experience of global influence.