The media has long influenced the public mind and the outcome of elections and public issue. This influence is evidenced in Fad’s use of radio, the events of the Boston marathon tragedy, and the coverage over the 2008 presidential election. Mass media is communication – whether written or spoken. This includes television, radio, advertising, movies, the Internet, newspapers, magazines, and so forth. 1. Fad’s use of radio. This time almost 90% of population had radios, so he was able to address the speech to larger scale of receivers than any precedent media.

Even people who were illiterate Or lived in areas not served by newspapers could hear him. FED used standard English that could be understood by anyone. He spoke much slower tone. This helped convey his messages clearly. He used everyday examples to explain his thoughts rather than using complicated statistic or professional words. People were sitting together in one room, just to hear his speeches. Fireside chat linked people to government that much for the first time. 2. Boston marathon. After the bombing in Boston authorities asked the public for help.

People began piecing together clues in the pictures and videos. Even FBI asked for help with finding a man from the picture. People linked together to try help police, they also trust more government. Media, police, citizens, all were working together. 3. Obama/McCain The media overwhelmingly portrayed McCain in a negative light, while the portrayal of President Obama was more neutral. This is according to a study done by the Project for Excellence in Journalism. The media is very effective in skewing the population’s view of public figures and issues.