Review Questions Answers Lecture

They can sell at lower prices or lower the total sales needed for a new product to pay back its initial development costs. None of these. 3. Which Of the following statements is true regarding product/process innovation? Innovation projects are operational processes. Product and process development activities are usually closely linked. Product/process design is a part of the resource/technology supply chain. All of these statements are true. D 4.

The stage of the product life cycle in which process innovation becomes an important way to increase efficiencies is: Launch Growth Maturity Decline c 5. Which of the following is not a characteristic off production-line approach to provide a service? A. Division of labor b. Substitution of technology for people c. Standardization of the process and service provided d. High employee autonomy in task execution* 6. Which one of the following is not an example of a high customer contact service?